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Rubner’s 100% PEFC certified wood as the very heart of hospitality and aggregation at EXPO MILAN 2015, in the name of a more wide-spread environmental sustainability.
As many as 500 events were organized in the Slow Food pavilions, almost 200,000 children played at the Children’s Park among our reels.

Wood was unquestionably one of the protagonists of the Universal Exposition EXPO MILAN 2015, an international showcase where several ‘made in Italy’ architectonic projects have played a major role. This testifies to a tangible openness and a collectively shared acceptance of a more sustainable way of thinking and building.

Within the framework of the Universal Exhibition, the Rubner Group, European leader of the wood building sector, offered highly visible projects of international standing such as “CLUSTER1/EAST: BioMediterranean - Islands, Sea and Food – Arid Zones – Cereals and Tubers”, the eight reels of the Children’s Park and three pavilions in the area dedicated to “Slow Food”, and by so doing embraced the cause of the PEFC forest certification and contributed to transmit the highest values of environmental sustainability in the most strategic pavilions of EXPO MILAN 2015.
This is tangible evidence of what the South Tyrolean group can achieve by investing in production excellence.

This topic was thoroughly discussed at the round table entitled ‘Il legno protagonista a Expo 2015’ (Wood as a protagonist at Expo 2015) – organized by FederlegnoArredo on Tuesday October 27, 2015 at the Orogel Convention Centre, which was also attended by the Italian Minister for the Environment. This was an important opportunity for the Rubner Group, which was present as a guest, to tell about its experience.

Dott. Alessandro Lacedelli, CEO of Rubner Objektbau, a company of the Rubner Group and first General Contractor among European wood contractors, started his contribution by saying that “Wood is beautiful, due to its innumerable properties” and then added: “The projects we accomplished at Expo were developed with very different styles and clearly show what can be done in wooden constructions”. Mr Lacedelli also said: “The Rubner Group only uses 100% PEFC certified timber to foster sustainable forest management”. “We have always been particularly sensitive to the topics of recovery and fighting waste”.

A very interesting example are the pavilions built by the Rubner Group for Slow Food based on a project by Herzog & de Meuron. In this case, using PEFC certified wood was a way to be perfectly consistent with the sustainability message conveyed by the 
place itself: an area devoted to discussion about biodiversity, sustainable agriculture, responsible consumption and combating waste. The structural project can be dismantled, is 100% reusable and remodulable.

More than 500 events, including guided visits, games and workshops took place at the Slow Food pavilions and almost 200,000 children played in the area of the reels of the Children’s Park: the original ‘tree-shaped’ structures made with more than 1,500 wooden arches sized 12 cm by 8 cm, made of glulam larch timber from Central Europe.

Figures of the Universal Exposition were remarkable in terms of content and visitors of the wooden structures made by the Rubner Group for Milan Expo 2015 and who had the opportunity of inhaling the perfume of wood and its positive energy.

The experience of the Rubner Group at EXPO MILAN 2015 was made possible by the synergy between the skills of Rubner Objektbau and Rubner Holzbau, the other jewel in the crown of the Group, specialized in large timber constructions.

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